In the vast expanse of the financial world, where trust and innovation walk hand in hand, a curious tale unfolds. BBVA, the second-largest bank in Spain, has entered into a pact with Ripple, a company whose very name once evoked skepticism and doubt. This alliance is not merely a transaction; it is a testament to the ever-changing landscape of technology and finance, where what was once deemed unsuitable finds itself at the forefront of progress.
Through this agreement, BBVA has taken a bold step forward, integrating Ripple Custody, a self-custody platform designed for the discerning needs of institutions. This platform promises to provide a robust and secure infrastructure, enabling BBVA to meet the stringent operational, regulatory, and security demands of managing crypto assets, particularly for its retail customers who have shown a growing interest in Bitcoin, Ether, and other tokenized assets.
Ripple Custody @BBVA
We’re expanding our partnership with @BBVA, bringing our institutional-grade digital asset custody technology to Spain:
BBVA is responding to growing customer demand for crypto assets, with Ripple providing a secure and…
– Ripple (@Ripple) September 9, 2025
This collaboration is not without its history. For years, Ripple and BBVA have danced around each other, with Ripple making its presence known in various BBVA subsidiaries across the globe, from Turkey to Switzerland. Yet, the road to this formal adoption was not smooth. In 2017, whispers within the hallowed halls of BBVA suggested that Ripple’s technology was not yet ripe for the rigors of banking. Insiders, with their keen eyes on the future, found the technology wanting, deeming it unfit for the tasks at hand.
An insider at BBVA with intimate knowledge of Ripple and its reception in the banking community has just let slip that Ripple is not fit for purpose and was only under test just in case it could be useful, which it is now obvious to them that it is not. Do you own Ripples?
– Beautyon (@Beautyon_) December 29, 2017
Yet, as the years passed, the winds of change blew through the corridors of BBVA. The European Union’s Markets in Crypto-Assets regulation (MiCA) paved the way for a new era, where banks could confidently offer digital asset services to their eager customers. Cassie Craddock, Managing Director, Europe, at Ripple, remarked, “Now that the EU’s Markets in Crypto-Assets regulation (MiCA) is in place, banks can launch digital asset services their customers are asking for. BBVA is one of the region’s most innovative banks. Our custody platform gives them secure and compliant technology.”
Francisco Maroto, Head of Digital Assets at BBVA, echoed this sentiment, stating, “With the Ripple Custody platform, we can offer end-to-end custody to our customers, backed by the security of a bank like BBVA.”
Thus, the story of BBVA and Ripple is one of transformation, where initial doubts gave way to a partnership that promises to redefine the future of digital asset management. As the world watches, one cannot help but wonder what other unexpected alliances lie ahead in the ever-evolving tapestry of finance and technology. 🌐💰
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2025-09-09 11:24