Saylor Sparks Bitcoin Nostalgia with 2 Fateful Words from 2009

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Only seventeen years after Hal Finney cheekily tapped out “Running bitcoin” into the ether, Mister Michael Saylor did the exact same thing with a flourish that said, quite plainly, “I remember, and I’m not shy about it.” 😂🎩

The date, you see, wasn’t a wild guess. On Jan. 11, 2009, Finney dispatched the first-ever tweet declaring Bitcoin was up and running. On Jan. 10, 2026, Saylor stage-managed a near-perfect anniversary performance-simple, a touch dapper, and all the more entertaining because the man behind Strategy (nee MicroStrategy) now presides over one of the globe’s grandest Bitcoin treasuries, like a captain who can’t resist showing off his ship’s bell. 🛥️💎

Strategy, once christened MicroStrategy, boasts 673,783 BTC, bought at an average of $75,024 a coin. At today’s prices, that stash is worth over $61.16 billion-a gleeful 20.98% unrealized gain. It’s not bad for a bit of late-night arithmetic, old bean. 🧮💰

Running bitcoin

– Michael Saylor (@saylor) January 10, 2026

Even so, MSTR shares are still parading well below their net asset value, with a basic NAV multiple of 0.739 and a diluted NAV of 0.823. That chasm leaves billions in unpriced exposure, a sort of financial comedy of errors that has persisted through five years of steadfast accumulation. 🤹‍♂️🪙

The message lands at a moment when Bitcoin’s role in the money world is once again the talk of the town. Spot ETFs have joined a quite respectable chorus, yet Saylor’s outfit persists as a high-leverage BTC proxy-without redemption features, without fee compression, and without a hint of strategic drift. A proper old-world melodrama, with a modern cryptocurrency bow-tie. 🎭💼

Running Bitcoin in 2026

The enterprise value of the company now reflects just under 96% of its BTC holdings, suggesting that the big institutional crowd still isn’t prepared to value Strategy at par with its principal asset. 🏛️🧭

Back in 2009, “running Bitcoin” meant cobbling software onto your own machine and linking up with a handful of chummy friends. In 2026, it’s the shorthand for a public company that holds more than 3% of the total Bitcoin supply-with no hedge, no escape hatch, and no excuses. A sight to behold, and to be honest, a tad solemnly comic. 😅🪙

Saylor did not bother to explain the tweet-the date did all the talking, with the kind of gravitas that makes a ledger look almost poetic.

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2026-01-11 17:40