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It appears Steak ‘n Shake, a purveyor of perfectly acceptable, if not wildly exciting, burgers, has embarked upon a course of action that can only be described as… well, a bit rum. Reports suggest they\’re planning a jolly jaunt into El Salvador, having recently attended a gathering known as the Bitcoin Histórico event. Honestly, one can only speculate on the sort of shenanigans that went on. 🧐
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They started dabbling with this Bitcoin business in the US on May 16th, 2025, making a considerable fuss about it, naturally. And, with the sort of marketing flair one might expect from a chap who’s just won a particularly robust game of skittles, they introduced the “Bitcoin Steakburger.” One imagines it doesn’t actually taste of Bitcoin, though one wouldn\’t entirely put it past them. 🤔
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A Most Singular Expansion
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Apparently, they dropped hints on something called “X” (a platform I confess I’ve never quite grasped) on May 9th, 2025, before unleashing the Bitcoin option upon all their US establishments on the 16th. A fellow named Dan Edwards, the Chief Operations Officer, has gone on record stating their ambition to offer this digital currency the world over. Good heavens. 🙄
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The message is rather insistent, you see: Steak ‘n Shake wants to be known as a place where one can exchange one’s digital tokens for a hamburger. A curious strategy, but who am I to judge?
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El Salvador is a great country
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We were honored to be in Bitcoin Country serving Beef Tallow Fries and handing out Grass-Fed and Wagyu Beef Tallow Cooking Oil.
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The beginning of a beautiful friendship
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– Steak ‘n Shake (@SteaknShake) November 15, 2025
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Sales and Analysts (Goodness Gracious)
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Now, get this. They claim sales have risen by eleven percent after this digital currency stunt! And then, rather remarkably, fifteen percent the quarter after that. Analysts, those mysterious creatures who pore over numbers, suggest it might be connected. Though, as they rightly point out, proving cause and effect is a bit like trying to herd cats. 😼
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Apparently, they’ve even outpaced McDonald’s, Burger King, Taco Bell, and Starbucks, a feat that, frankly, leaves one speechless.
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A Poll, Some Grumbling, and a Swift Retreat
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They then made the rather bold decision to ask their followers if they should accommodate this “Ether” business as well. The response was mixed, with a slight majority (53%) voting in favour. This, it seems, caused a right rumpus amongst the Bitcoin enthusiasts. 😠
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We thank Bitcoiners for helping us achieve the best same-store sales performance in our category!
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And, believe it or not, this quarter is registering an even higher growth rate!
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– Steak ‘n Shake (@SteaknShake) November 14, 2025
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One chap, identified as Ron Sovereignty Swanson (a name that positively screams “eccentric uncle”), declared Ether to be “centralized trash” and threatened to take his custom elsewhere. Really, the drama! They promptly canceled the poll and issued a rather flustered apology. “Who even suggested this?” they inquired, sounding utterly bewildered.
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The whole affair has been a masterclass in a corporation listening to the fervent cries of its customer base. It proves that the online mob, while generally best avoided, can be a useful corrective influence.
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This new-fangled digital currency seems to have captured the imagination of the internet, and Steak ‘n Shake have found themselves at the centre of it all. A most unexpected turn of events, wouldn’t you agree?
\n
It appears Steak ‘n Shake, a purveyor of perfectly acceptable, if not wildly exciting, burgers, has embarked upon a course of action that can only be described as… well, a bit rum. Reports suggest they’re planning a jolly jaunt into El Salvador, having recently attended a gathering known as the Bitcoin Histórico event. Honestly, one can only speculate on the sort of shenanigans that went on. 🧐
They started dabbling with this Bitcoin business in the US on May 16th, 2025, making a considerable fuss about it, naturally. And, with the sort of marketing flair one might expect from a chap who’s just won a particularly robust game of skittles, they introduced the “Bitcoin Steakburger.” One imagines it doesn’t actually taste of Bitcoin, though one wouldn’t entirely put it past them. 🤔
A Most Singular Expansion
Apparently, they dropped hints on something called “X” (a platform I confess I’ve never quite grasped) on May 9th, 2025, before unleashing the Bitcoin option upon all their US establishments on the 16th. A fellow named Dan Edwards, the Chief Operations Officer, has gone on record stating their ambition to offer this digital currency the world over. Good heavens. 🙄
The message is rather insistent, you see: Steak ‘n Shake wants to be known as a place where one can exchange one’s digital tokens for a hamburger. A curious strategy, but who am I to judge?
El Salvador is a great country
We were honored to be in Bitcoin Country serving Beef Tallow Fries and handing out Grass-Fed and Wagyu Beef Tallow Cooking Oil.
The beginning of a beautiful friendship
– Steak ‘n Shake (@SteaknShake) November 15, 2025
Sales and Analysts (Goodness Gracious)
Now, get this. They claim sales have risen by eleven percent after this digital currency stunt! And then, rather remarkably, fifteen percent the quarter after that. Analysts, those mysterious creatures who pore over numbers, suggest it might be connected. Though, as they rightly point out, proving cause and effect is a bit like trying to herd cats. 😼
Apparently, they’ve even outpaced McDonald’s, Burger King, Taco Bell, and Starbucks, a feat that, frankly, leaves one speechless.
A Poll, Some Grumbling, and a Swift Retreat
They then made the rather bold decision to ask their followers if they should accommodate this “Ether” business as well. The response was mixed, with a slight majority (53%) voting in favour. This, it seems, caused a right rumpus amongst the Bitcoin enthusiasts. 😠
We thank Bitcoiners for helping us achieve the best same-store sales performance in our category!
And, believe it or not, this quarter is registering an even higher growth rate!
– Steak ‘n Shake (@SteaknShake) November 14, 2025
One chap, identified as Ron Sovereignty Swanson (a name that positively screams “eccentric uncle”), declared Ether to be “centralized trash” and threatened to take his custom elsewhere. Really, the drama! They promptly canceled the poll and issued a rather flustered apology. “Who even suggested this?” they inquired, sounding utterly bewildered.
The whole affair has been a masterclass in a corporation listening to the fervent cries of its customer base. It proves that the online mob, while generally best avoided, can be a useful corrective influence.
This new-fangled digital currency seems to have captured the imagination of the internet, and Steak ‘n Shake have found themselves at the centre of it all. A most unexpected turn of events, wouldn’t you agree?
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2025-11-16 13:07